Privacy policy

Privacy Policy

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from thepetdrop.co.uk (the “Site”).

Personal Information We Collect

When you visit the Site, we automatically collect certain information about your device, including:

Web browser
IP address
Time zone
Cookies installed on your device

We also collect information about:

The pages or products you view
How you arrived at the Site (e.g. search terms or referral websites)
How you interact with the Site

We refer to this as Device Information.

Technologies we use:

Cookies – small data files stored on your device (see http://www.allaboutcookies.org for more info)
Log files – track actions on the Site (IP address, browser type, pages visited, timestamps)
Web beacons, tags, and pixels – used to understand browsing behaviour
Facebook Pixel – used for advertising and audience targeting

When you make (or attempt to make) a purchase, we collect:

Name
Billing and shipping address
Payment details
Email address
Phone number

We refer to this as Order Information.

How We Use Your Information

We use your information to:

Process and fulfil orders
Communicate with you
Provide order confirmations and updates
Screen orders for fraud or risk
Improve and optimise our website
Analyse customer behaviour and marketing performance

Where you have given permission, we may also send you marketing communications about our products.

Marketing & Related Brands

We may share contact information within our related brands:

Darby Pritchards
The Jewellery Outlet
The Keyring Kingdom
Still Waters Jewellery

These businesses operate from the same office and are part of the same group. Your information will not be shared with any external third parties for marketing purposes.

Advertising & Analytics

We use tools such as:

Shopify (store platform)
Google Analytics
Facebook advertising

These help us understand how customers use our site and allow us to show relevant advertisements.

You can learn more here:

Shopify: https://www.shopify.com/legal/privacy
Google: https://www.google.com/intl/en/policies/privacy/
Google Analytics opt-out: https://tools.google.com/dlpage/gaoptout

Behavioural Advertising

We may use your data to show you relevant ads.

You can opt out here:

Or visit: http://optout.aboutads.info/

Sharing Your Information

We only share your data with trusted third parties where necessary, including:

Shopify (hosting and store functionality)
Payment providers
Delivery services

We may also share information where required by law or to protect our rights.

Your Rights (UK & EU Customers)

You have the right to:

Access the personal data we hold about you
Request corrections or updates
Request deletion of your data

To exercise these rights, contact us at:

📧 support@thepetdrop.co.uk

Data Retention

We retain your Order Information for our records unless you request deletion.

Do Not Track

Please note that we do not alter our data collection practices when we receive a “Do Not Track” signal from your browser.

Minors

This Site is not intended for individuals under the age of 18.

Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements.

Contact Us

If you have any questions or concerns about this Privacy Policy, please contact us: